Guild rally

A little shocked that there wasn’t a reward based on the guilds participation.

The Rally provides keys for the Raid and Battle. The Raid and Battle provides rewards for the entire Guild.

From the Update:

  • Rally - Defeat an endless stream of monsters and earn individual rewards
  • Raid - Attack an endless stream of bosses and unlock rewards for everyone in the guild
  • Battle - Carry your guild’s banner into a Test of Might and unlock rewards for everyone in the guild

I do believe there are some basic requirements though like you have to participate in the Raid to earn the rewards but I think that is about it without re-reading the update more closely.